14. James Bishop, Founder of OneFinePlay | The Age of Audio

James Bishop, Founder of OneFinePlay joins Graham Brown in this episode of The Age of Audio. The Age of Audio is a series of conversations with thought leaders and changemakers in the world of audio. Podcasts, Radio, Social Audio and Data are converging to create engaging and authentic content for a new generation of listeners. To get access to all the audio conversations and book content for Age of Audio, go to theageofaudio.com.
James Bishop, Founder of OneFinePlay joins Graham Brown in this episode of The Age of Audio. The Age of Audio is a series of conversations with thought leaders and changemakers in the world of audio. Podcasts, Radio, Social Audio and Data are converging to create engaging and authentic content for a new generation of listeners. To get access to all the audio conversations and book content for Age of Audio, go to theageofaudio.com.

Show Highlights:
  • I think that we're going to start to see the rise of the audio first influencer, who builds a cross channel, cross-platform, cross-format brand. And I think that's something that people aren't expecting to happen in the way that I think that it will. 

  • We had Facebook, Instagram took some of the attention from Facebook. Tik Toks come along, taken some of that attention and it's moved and young people tend to move faster than the older generations.

  • In a way, there's a sense that's coming back. Isn't it? That with podcasts that they're creating this connection. That doesn't exist in our lives today. Look at where we are in the last couple of years, what's happened to us.

  • One of the things that we're going to see moving forward that I think will disrupt the industry, the podcasting. Now I hate the word disrupt, and I don't mean that. The necessity for good content, good quality content in terms of storytelling is going to continue to rise for the reasons that you just said.

  • The more that you speak on other podcasts, which is probably the best way to promote any podcast, another conversation, the more you realize that you need to explain your origin story in a few bullet points, that's totally relevant.

  • A good quality podcast is a highlight reel of a conversation, not a conversation.