25. Sophie Hind, Managing Director at voiceworks.ai | The Age of Audio
Sophie Hind, Managing Director at voiceworks.ai joins Graham Brown in this episode of The Age of Audio. The Age of Audio is a series of conversations with thought leaders and changemakers in the world of audio. Podcasts, Radio, Social Audio and Data are converging to create engaging and authentic content for a new generation of listeners. To get access to all the audio conversations and book content for Age of Audio, go to theageofaudio.com.
Sophie Hind, Managing Director at voiceworks.ai joins Graham Brown in this episode of The Age of Audio. The Age of Audio is a series of conversations with thought leaders and changemakers in the world of audio. Podcasts, Radio, Social Audio and Data are converging to create engaging and authentic content for a new generation of listeners. To get access to all the audio conversations and book content for Age of Audio, go to theageofaudio.com.
Show Highlights:
Show Highlights:
- A good podcast is not a tell situation, it's going to leave the listener with something valuable and information that's presented I think in a really clear, easy to understand way
- Another thing that's so key about audio is it's got to be conversational, what people love about podcasts is their authenticity
- Having the experience of creating content for the ear and not the eye is a massively different skill
- There's so much content out there. It's almost clogging. It's making it very hard for us to discover the great stuff
- Podcasts should be offering something different to what's live and it's just like recording in the old days a video of a TV show and shoving it out there for the moment.